How Do You Create a Custom Pin for a Fundraiser? (Step-by-Step Guide) | Bella Forge
Why Pins Work So Well for Fundraisers
Custom enamel pins are one of the most effective tools for fundraising. They are affordable to manufacture, easy to distribute, and highly collectible. Whether you are raising capital for a school, nonprofit, animal shelter, team, or corporate cause, pins provide significant value by helping you:
- Tell your story
- Spark conversations
- Raise awareness
- Bring in real donations
Because supporters enjoy wearing and displaying these items, they continue to promote your cause long after the event is over.
Real World Fundraising Uses
Bella Forge has helped organizations design pins for causes such as walks, awareness campaigns, school trips, pet rescues, relief efforts, and community projects. From modest campaigns to six figure drives, pins have proven their effectiveness in the professional sector.
Step by Step: How to Create a Fundraising Pin
1. Start With Your Cause
Your cause shapes the design. Think about the message you want to share, symbols people connect with, and the emotions you want the pin to inspire. Even a simple phrase like “Stronger Together” can connect deeply with supporters.
2. Choose a Simple but Meaningful Design
You do not need to be a designer as Bella Forge can work from a sketch or concept. Keep these professional tips in mind:
- Keep text short, ideally 2 to 4 words
- Use bold shapes and outlines
- Limit colors to a range of 2 to 6
- Consider universal symbols like hearts, hands, ribbons, or animals
We provide a digital proof and adjust it with you until it meets your standards.
3. Select the Right Pin Style
| Pin Type | Best For |
|---|---|
| Soft Enamel | Affordable, bold colors, textured surface |
| Hard Enamel | Smooth, polished, jewelry grade finish |
| UV Printed | Complex images, gradients, or photos |
| Die Struck | Classy, all metal look, excellent for memorials |
Most fundraisers choose soft enamel for its price point and strong color impact.
4. Decide How You Will Distribute
Pins are flexible and can be:
- Sold online through your professional store or social channels
- Offered in exchange for donations at events
- Included in thank you gift bags
- Bundled with other items like shirts or stickers
- Given as rewards for donors or volunteers
Price them between $5 and $15 depending on the design and audience.
5. Choose Quantity and Set Your Goal
| Quantity | Cost per Pin (est.) | Sell Price | Profit Potential |
|---|---|---|---|
| 100 | $2.75 | $10 | $725 |
| 250 | $2.25 | $10 | $1,937 |
| 500 | $1.80 | $10 | $4,100 |
Larger orders lower the cost per pin, which increases your profit potential.
6. Add Packaging or Messaging
Custom backer cards can make each pin feel official while also telling your story. Add your logo, a thank you note, or a QR code that links to more information about your organization.
Tips for a Successful Pin Fundraiser
- Use a catchy slogan, such as “Hope in Action”
- Keep designs clean and professional
- Take high quality photos to promote online
- Create urgency with limited editions or specific timelines
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